The reasons for using databases are wide and varied but essentially the most common reasons are:

• Databases save you time
• Databases save you money
• Databases make you money

Well if that's caught your attention then you might want a little more specific information.

Saving you time - Databased content or a "Content Management System" (CMS) enable you to update website content quickly and simply. Typically they are used where content is continually changing such as a news section or a case studies section. It means you can change content in seconds without any knowledge of web programming as we have done all the hard work for you.

Saving you money - Because you are now fully self sufficient you won't need us on a regular basis which means your running costs of the website are absolutely minimal.

Making you money - Databases are most commonly used for product lists and e-commerce systems. They hold product and pricing information and most importantly take payments from customers. Welcome to the 24/7 shopping revolution known as e-commerce, the only way to make cold hard cash while you sleep, (unless of course you work for a sleep research lab).