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Email stationery
Would you ever dream of sending out a letter or proposal on a piece of plain paper rather than on a proper letterhead? Would you ever want to give out a business card without your company logo on it?
If you answered 'No' to both of these but you still send out plain text emails every day with no corporate branding then you should think carefully about the benefits of branded emails. They don't have to be complex or too fancy but if you've worked hard to achieve a great corporate image then your emails deserve the same. It will make a difference and is otherwise a missed opportunity.
Email newsletters
E-news is cheap and easy to implement, it won't take large amounts of time or money to run on a regular basis but it will achieve results. It keeps customers or employees informed of vital information, new products or special offers. They generate customer loyalty, sales and promote brand awareness without cutting down the rainforest, causing the locals to leave their villages and to become part of the corrupt western economy.
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